This year’s Crowne Plaza Invitational at Colonial will be played May 19-25. Hogan was also known for winning the inaugural Colonial tournament in 1946, and winning four other titles at the event now know as the Crowne Plaza Invitational at Colonial Country Club. We’re not going to chase these four- to six-month product cycles because it’s not good for business and it’s not good for the golfers.” “Our focus is on building the most precise, perfected set of irons that has ever been done. “We’ve got some technology developing that is going to be a major impact on the irons market,” he said. In keeping with tradition, he said, the emphasis will be on producing high-quality irons. “It’s an opportunity to maybe right some wrongs and create a great business opportunity.” “Our full, custom operation will be in Fort Worth,” said Koehler, who describes himself as a life-long Hogan devotee. Six of the seven clubs (3 iron through 8 iron) are identical Ben Hogan 'No Series Number' Personal Model irons exhibiting an extreme amount of use, and the seventh club is a Ben Hogan Series 1037 Personal Model 9 iron exhibiting light to moderate use. The company is maintaining an online presence at, where information on job opportunities and other business matters will be updated as needed. These Ben Hogan irons are attributed to Hogan's magical 1953 season. The company set up a temporary manufacturing facility in March in south Fort Worth, and is looking for a permanent location in the city. will employ 40 to 60 people during the next two years, Koehler said.
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